Author Archives: Lutz

Schedule 6th Design for Conversion

Here’s the schedule for the 6th Design for Conversion on July 1. Make sure that you arrive on time, otherwise contact us. If you haven’t bought your ticket by now, there are still some available! 08:30 Onsite Registration and breakfast … Continue reading

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Presenting the 2nd Casestudy for 6th DfC

Merely four weeks to go, till we lift of with the 6th Design for Conversion, we proudly announce the second casestudy, by our premium sponsor Cortal Consors. Wouldn’t it be interesting enough, that a bank opens up to a format … Continue reading

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DfC und Pecha Kucha Köln

Pecha Kucha, ist japanisch für “wildes Gebrabbel” – und genau das kann schnell entstehen, wenn man auf der Bühne steht, auf der Leinwand hinter einem 20 Bilder ablaufen und man zu jedem Bild genau 20 Sekunden etwas erzählen darf. Gnadenlos … Continue reading

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On the casestudies

Nothing simulates the real life better than the real life. That’s why we always emphasize, that we have real life casestudies, you will work on during the consecutive workshop sessions at a Design for Conversion. This will naturally motivate you … Continue reading

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Got the idea, but what happened before?

I’m quite busy right now, to tell the people about the DfC and invite them to join. And virtually all the time I get the question: “What happened before?” As our event archive is quite a mess currently, let me … Continue reading

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Remember the 4th Design for Conversion

Some days ago, At the UX-blog uxzentrisch.de our team captain Marian Steinbach wrote a fantastic blogpost (in German) about the DfC and why he is excited about the Design for Conversion and urges you to participate. I can’t translate the … Continue reading

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An event to transform

If you look up conversion in Google, you will find different meanings to the word. But conversion is mostly known from it’s marketing roots. In marketing terms conversion occurs when a prospective customer takes the marketer’s intended action. This action is often about buying a certain product or service and has therefore a commercial value. Continue reading

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Casestudy by WWF for 6th Design for Conversion

We are very happy to introduce the World Wildlife Fund (WWF) to the Design for Conversion community. The WWF is not only one of the best known NGO of the world, but also one of the most succesful ones. Preserving … Continue reading

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Changing the world just needs a long breath and a catastrophy

We’re all moved by the events in Japan and so me, too. Hence I wanted to reflect, what we try to achieve with the Design for Conversion conferences and that it maybe really matters. At the Design for Conversion 2010 … Continue reading

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New Event, New Website, New New!

We did it! With virtually no other option, we are up and running! Not only with a brand new and shiny website, that is from now on the official home of the Design for Conversion events. But also a new … Continue reading

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